Automotive Industry Trends | Go-to-market Disruption in Auto | McKinsey & Company

Automotive Industry Trends | Go-to-market Disruption in Auto | McKinsey & Company

“In this video learn about the rise of digital adoption and increased cost pressure at the same time implies an inflection point to disrupt the go-to-market in automotive industry.
The go-to-market in the Next Normal will be: more omni channel, more data-driven, more automated.

Get the latest auto industry insights and trends at McKinsey Automotive & Assembly
https://www.mckinsey.com/industries/automotive-and-assembly/our-insights

Read more about auto trends and disruption with our article: A Future Beyond Brick and Mortar: Disruption in Automotive Retail
https://www.mckinsey.com/industries/automotive-and-assembly/our-insights/a-future-beyond-brick-and-mortar-disruption-in-automotive-retail

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